SURREAL Cereal are a masterclass in disruptive brand building

SURREAL's latest collab with Gymshark has only proven that they're at the top of the marketing game.

The cereal business are a masterclass of the disruptive impact that creative, clever and provocative brand building can have within a stale, boring industry. Our CMO, Ashlee Cooper, discusses why she’s so excited by what Surreal are doing, and how playing in the grey areas and embracing the chaos can be a powerful way to disrupt a market.

If you’re an ambitious brand that’s looking to make waves in your sector and want an accountant that’s able to truly understand your business and help you grow, get in touch with us now!

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