Why you need a business advisor during economic growth.

Business Advisor

Now that we’re out of the recession, it’s time to consider a business advisor.

You’ve probably seen the news that the UK economy is no longer classed as being in a recession as it grew by 0.6% in the first quarter of 2024. With many analysts believing this could signal a turning point with further economic growth likely to come, there’s no better time than the present to be working with a business advisor to set your business up for success.

As a business owner, you might be wondering how you should be responding to this in order to be prepared and make the most of the opportunity. To help break this down we’re going to look at the ‘Seven Branches of Success’ from our Business Success Series to show how a business advisor can best prepare your company for the future. 

Sales and Marketing

With the economy on the rise, consumers are likely to have more disposable income. This scenario demands an agile sales and marketing strategy focused not only on attracting new clientele but also on deepening ties with existing customers.

Staying at the forefront of market trends and customer preferences will enable your business to resonate well and secure its market position. You need to strike the right balance between acquisition and retention by continually providing value, building trust, and offering superior customer experiences.

So many businesses have flawed strategies when approaching sales and marketing, so sitting down with an advisor can put you on the right track and help ensure you’re not wasting money or losing out on potential customers.

Profitability and Cashflow

A growing economy necessitates a review of your financial health, ensuring your business is primed for sustainable growth going forward. It’s the perfect time to work with a business advisor to refine your cash flow projections and assess the need for additional capital to support operations, invest in growth initiatives, or capitalise on emerging opportunities.

It’s critical to discover this well ahead of time so you can be proactive have time to plan and are not left behind in the wake of your competitors.

Data and Reporting 

Adaptation is key in a shifting economic landscape. Through working with a business advisor to thoroughly analyse your business metrics can reveal products or services poised for demand surges. This insight enables you to tailor your offerings accordingly and identify potential growth avenues, competitive threats, and strategic imperatives, ensuring your business remains agile and forward-thinking. 

Systems and Processes 

Embracing innovation and staying agile are key in order to adapt to changing market dynamics. A business advisor can assist you in exploring new business models, technologies, and distribution channels that could help your company differentiate itself and capitalise on emerging trends.

Wherever possible, you should seek to streamline processes, optimise resource allocation, and eliminate inefficiencies to enhance the profitability and competitiveness of your business.

Team and Culture 

As you set the foundations for the future growth of your business it’s important to take a look a look at the team that you’ve assembled and evaluate your workforce needs and talent strategy.

A business advisor can help you consider how demand could change in the short and medium term, allowing you to gain an appreciation for the operational requirements for your business, and what might need to change. Make sure that the growth of your company isn’t stunted by having a team that is too small or lacks the skills to perform to the level that is required. 

Purpose and Values 

A growing economy can offer a fantastic environment for your company to take a step up to the next level however it’s important to remember why you started the business in the first place. A business advisor can work with you to establish the real purpose of your business, as well as help you too keep sight of this initial reason for starting in the first place and the goals that you had at the beginning of your venture. 


As a business owner, cultivating a growth mindset within your organisation is essential to unleashing the full potential of your business. It’s important that you stay focused on all aspects of your business and the goals that you’ve set yourself and not be struck off course by any setbacks that may occur along the way

If you’re struggling to see how you’re going to reach your goals, or haven’t really set any medium to long-term business goals yet, then now would be a great time to sit down with one of our expert business advisors to formulate more of a plan for the future!

Business Advisor FAQS

What can a business advisor help with during economic growth?

A business advisor can assist in navigating the opportunities presented by economic growth by refining sales and marketing strategies, optimizing profitability and cash flow, analysing data to identify growth avenues, and ensuring streamlined systems and processes to stay competitive.

How does economic growth affect sales and marketing strategies?

With a growing economy, consumers often have more disposable income, necessitating an agile sales and marketing strategy focused on attracting new clients and retaining existing ones. Staying ahead of market trends and customer preferences is crucial for maintaining a strong market position.

Why is it important to assess profitability and cash flow during economic growth?

Economic growth calls for a review of financial health to ensure sustainability. A business advisor can help refine cash flow projections, assess the need for additional capital, and plan for growth initiatives or emerging opportunities, ensuring proactive financial management.

How can a business advisor help optimize systems and processes during economic growth?

By embracing innovation and agility, a business advisor can explore new business models, technologies, and distribution channels to differentiate the company and capitalize on emerging trends. Streamlining processes and resource allocation enhances profitability and competitiveness.

What role does team evaluation play in preparing for future growth?

Evaluating the existing team and talent strategy is crucial for setting the foundation for future growth. Anticipating changes in demand, operational requirements, and skill needs ensures that the workforce is equipped to support the company’s growth trajectory.

We hope that you’ve found this useful and that the tips will help you to ensure that your business is in the best place possible. If you have any questions or would like to discuss what is best for your business with an advisor, don’t hesitate to get in touch with our expert team!

If you haven’t read it already, be sure to keep up to date with our ongoing Business Success Series with Director and Head of Strategic Advisory, Joe Sword, delving into crucial aspects that can make or break your journey towards success.